Friday Briefing
AVRE Friday Briefing #30
Pre-Orders Are Live This morning at 09:00, we opened pre-orders for Batch #2 - the 1941 British Denim Smock. After many months of development, sampling, photoshoots and supplier delays, we're...
AVRE Friday Briefing #30
Pre-Orders Are Live This morning at 09:00, we opened pre-orders for Batch #2 - the 1941 British Denim Smock. After many months of development, sampling, photoshoots and supplier delays, we're...
AVRE Friday Briefing #29
Pre-orders open Fri 12 Sept (£349). Try on Batch #2 at We Have Ways (Sat 13th). REORG interview lands, plus two quick videos on why the denim smock and why...
AVRE Friday Briefing #29
Pre-orders open Fri 12 Sept (£349). Try on Batch #2 at We Have Ways (Sat 13th). REORG interview lands, plus two quick videos on why the denim smock and why...
AVRE Friday Briefing #28
Cornwall shoot at first light, REORG as our Batch #2 charity, 007 Jacket comp live, and an unboxing update while US orders clear customs.
AVRE Friday Briefing #28
Cornwall shoot at first light, REORG as our Batch #2 charity, 007 Jacket comp live, and an unboxing update while US orders clear customs.
AVRE Friday Briefing #27
Unboxing comp (win a free Batch #2), 007 jacket returns, We Have Ways Fest try-ons, a 1944 Adriatic moment — and pre-orders opening soon.
AVRE Friday Briefing #27
Unboxing comp (win a free Batch #2), 007 jacket returns, We Have Ways Fest try-ons, a 1944 Adriatic moment — and pre-orders opening soon.
AVRE Friday Briefing #26
First REORG collab sample lands, Brisbane Moss to reweave our 1940s cloth in the UK, a VJ Day listen from We Have Ways, and a WW2 HQ kit deep-dive —...
AVRE Friday Briefing #26
First REORG collab sample lands, Brisbane Moss to reweave our 1940s cloth in the UK, a VJ Day listen from We Have Ways, and a WW2 HQ kit deep-dive —...
Avre Friday Briefing #25
Batch #1 is on its way!After 12 months of hard work, Batch #1 is finally shipped! It’s a moment we’ve dreamed of for years. Win a Batch #2 Denim Smock!If...
Avre Friday Briefing #25
Batch #1 is on its way!After 12 months of hard work, Batch #1 is finally shipped! It’s a moment we’ve dreamed of for years. Win a Batch #2 Denim Smock!If...